
WhatsApp customer service platform · Trengo
Trengo
Omnichannel team inbox with WhatsApp, flow bots, an AI agent and broadcasts as a paid add-on.
In short
- Boost costs €299 a month billed yearly (€349 month-to-month) and includes 10 users1.
- Boost includes 6,000 conversations a year; extra users cost €25 a month on yearly billing1.
- Coexistence syncs WhatsApp Business app chats with Trengo6.
- Broadcasting is a paid add-on on Boost, Pro and Enterprise1.
- The mobile experience is a browser-installed web app, not an app-store app7.
Trengo suits mid-size teams that want WhatsApp, email and social channels in one inbox, with flow bots and an AI agent1,2,8,10. It supports WhatsApp coexistence and lists Shopify, HubSpot and Salesforce6,11. The catch: the cheapest plan starts at €299 a month for 10 users, broadcasting costs extra, and no security certification is named1,13.
Best for: Mid-size teams that want one inbox for WhatsApp, email and social channels.
Where the points come from
Price and fees 2 of 26 points
| Rule | What is published | Points |
|---|---|---|
| Cheapest plan for 3 agents | $334.46/moBoost, €299 a month billed yearly, 10 users included (above the 3 counted); no cheaper plan is listed1. Converted at €1 = $1.118617. | 2 / 12 |
| Price of one more agent | $27.97/moExtra Boost user, €25 a month on yearly billing, €30 month-to-month1. Converted at €1 = $1.118617. | 0 / 3 |
| Free plan with WhatsApp | NoPricing page lists Boost, Pro and Enterprise; no free plan1. | 0 / 3 |
| Free trial of 7 days or more | Not publishedPricing page links a free trial but does not state its length1. | 0 / 2 |
| Meta message fees | Not publishedWhatsApp pages say Meta charges per conversation; none says whether Trengo adds a margin or uses Meta's rates5,14. | 0 / 6 |
Team inbox 14 of 20 points
| Rule | What is published | Points |
|---|---|---|
| Automatic chat assignment | YesRound-robin rule action distributes conversations equally among teammates3; pricing page lists assigning and routing messages to the right agent on every plan1. | 6 / 6 |
| Internal notes | YesInbox page says internal tagging and notes help colleagues confer2. | 3 / 3 |
| Satisfaction survey on WhatsApp | Not publishedA rule triggers the CSAT survey, but the article does not name WhatsApp or channels15. | 0 / 3 |
| Agent and response-time reports | YesAgent Performance report shows first response time and closed conversations per agent4; pricing page lists it on all plans1. | 5 / 5 |
| Agent mobile app | NoHelp article says Trengo runs as a browser-installed web app, without the App Store or Play Store7. | 0 / 3 |
Automation and broadcasts 22 of 22 points
| Rule | What is published | Points |
|---|---|---|
| No-code chatbot builder | YesFlowbots are built by adding steps, content and buttons and support WhatsApp buttons10; Trengo calls them no-code and lists WhatsApp16. | 8 / 8 |
| AI agent from your help content | YesAI Agent is listed on all three pricing tiers; it works on WhatsApp from help centre, FAQs and documents. AI conversations carry a €0.25 surcharge1,8,9. | 7 / 7 |
| Template broadcasts | YesPricing page lists broadcasting as an add-on on Boost, Pro and Enterprise; WhatsApp page describes template broadcasts1,5. | 7 / 7 |
Channels and integrations 20 of 22 points
| Rule | What is published | Points |
|---|---|---|
| Keeps the WhatsApp Business app | YesHelp article says coexistence syncs WhatsApp Business app chats with Trengo6. | 4 / 4 |
| Other channels | Instagram, Facebook Messenger, Email, SMS, Website chat, TelegramOmnichannel page lists email, Messenger, Instagram, live chat, SMS and Telegram2. | 6 / 6 |
| Named integrations | Shopify, HubSpot, SalesforceIntegrations page lists Shopify, HubSpot and Salesforce; Zapier does not appear11. | 6 / 8 |
| Public API and webhooks | YesAPI page links documentation and describes webhooks for new messages12. | 4 / 4 |
Security and trust 0 of 10 points
The rule behind each line: how we score WhatsApp customer service platforms.
Plans and prices
As the vendor lists them, before tax. Prices are in US dollars unless the plan shows euros; the points use US dollars, with euros converted at the ECB rate.
| Plan | Price as listed | Per month | Notes |
|---|---|---|---|
| Boost10 users | €299/month, billed yearly1 | $334.45 | 6,000 conversations a year; €349 month-to-month; converted at the ECB rate |
| Pro20 users | €499/month, billed yearly1 | $558.20 | 18,000 conversations a year; €599 month-to-month; converted at the ECB rate |
| EnterpriseCustom | Custom1 | Quote | Custom setup |
Prices are shown in euros; the pricing page shows no US dollar price. Meta's WhatsApp fees and AI surcharges are billed from a balance on top1,14.
Strengths
- Supports WhatsApp coexistence with the Business app6.
- The Agent Performance report shows first response time and closed conversations per agent4.
- Rules can distribute conversations equally among teammates by round robin3.
- Inbox lists email, live chat, SMS, Telegram, Instagram and Messenger channels2.
- API documentation and webhooks are offered12.
Limits
- The cheapest plan, Boost, starts at €299 a month billed yearly for 10 users1.
- Broadcasting is a paid add-on on every plan, with a separate price not shown1.
- No agent app in the app stores; mobile use is a browser-installed web app7.
- The security page names no SOC 2 Type II or ISO 27001 certification13.
Other WhatsApp customer service platforms
- 1
respond.ioTeams that want workflows and AI agents on top of a WhatsApp inbox85/100$79/mocheapest plan for 3 agents - 2
SleekFlowTeams that want broadcasts, a no-code flow builder and an AI agent in one tool83/100$64/mocheapest plan for 3 agents - 3
SuperchatEuropean teams that want a free start and Meta fees at cost81/100$99.56/mocheapest plan for 3 agents - 4
InteraktSmall teams that want unlimited agents on a WhatsApp inbox79/100$19.92/mocheapest plan for 3 agents
Sources
- Trengo pricing, Trengo. Accessed 9 Oct 2026.
- Omnichannel inbox, Trengo. Accessed 9 Oct 2026.
- The round robin action, Trengo. Accessed 9 Oct 2026.
- Agent performance report, Trengo. Accessed 9 Oct 2026.
- WhatsApp Business API, Trengo. Accessed 9 Oct 2026.
- Connecting a number to coexistence, Trengo. Accessed 9 Oct 2026.
- Mobile experience through progressive web app, Trengo. Accessed 9 Oct 2026.
- AI Agent, Trengo. Accessed 9 Oct 2026.
- Creating your AI agent knowledge base, Trengo. Accessed 9 Oct 2026.
- Flowbot buttons in WhatsApp, Trengo. Accessed 9 Oct 2026.
- Trengo integrations, Trengo. Accessed 9 Oct 2026.
- Trengo API, Trengo. Accessed 9 Oct 2026.
- Trengo security, Trengo. Accessed 9 Oct 2026.
- New plan and pricing, Trengo. Accessed 9 Oct 2026.
- Adding a customer satisfaction survey, Trengo. Accessed 9 Oct 2026.
- Flowbot, Trengo. Accessed 9 Oct 2026.
- Euro foreign exchange reference rates: US dollar, European Central Bank. Accessed 8 Oct 2026.
Website: trengo.com · Markdown version · We are not affiliated with Trengo.